释义 |
macroenvironment noun[ C,usually singular ] MARKETING, WORKPLACEuk /ˈmækrəʊɪnˌvaɪrənmənt/us the social, political, economic, etc. conditions that affect a particular industry or business: Bearing in mind the cyclical aspects of the macroenvironment, it is critical to take a long-term view of economic forces. Compare
microenvironment |