| 释义 |
loss leader
noun[ C ]
uk /ˈlɒs ˌliː.dər/ us /ˈlɑːs ˌliː.dɚ/
an article that is sold cheaply in order to attract the public and make them buy other, more expensive, things（用来招揽顾客的）低价商品
SMART Vocabulary: related words and phrases
Products & producers
anti-dumping
badging
begetter
big pharma
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dry goods
end product
fabricator
general-purpose
generator
generic
haul
marque
notion
output
overstock
producer
proprietary
purchase
specialize
You can also find related words, phrases, and synonyms in the topics:
Advertising and marketing
loss leader | Business English
loss leader
noun[ C ]
MARKETINGukus
a product or service that is sold at a loss to attract customers for other products that are more expensive:
Other retailers are using the book as a loss leader to bring customers in the door.
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